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Sr Global Marketing Manager - Equipment & Automation

LOCATION: 

Charlotte, NC, US, 28208

REQ ID:  32268

Sealed Air is in business to protect, to solve critical packaging challenges and to leave our world better than we found it. Our portfolio of leading packaging solutions includes CRYOVAC® brand food packaging, SEALED AIR® brand protective packaging and BUBBLE WRAP® brand packaging, which collectively enable a safer, more efficient food supply chain and protect valuable goods shipped around the world. Sealed Air generated $4.8 billion in sales in 2019 and has approximately 16,500 employees who serve customers in 124 countries. To learn more, visit www.sealedair.com.

Job Summary

 

We are growing rapidly to support the transformational change and disruption happening in the industries we serve. As a result, we are looking for skilled and driven marketers to help support a more customer-centric organization. If you are well versed in marketing strategy and new business models, this is the job for you. You will have the opportunity to build out this capability in our organization and make it your own, while having high visibility throughout our entire organization doing it. The key for this position is a willingness to take on challenging problems, leverage deep industry insight to define our strategic innovation priorities and communicate business plans in a meaningful way so that key stakeholders and leadership can understand and act upon it. 
 

 

Responsibilities

 

  • Drive the Strategic roadmap for connectivity, data analytics, IOT and SaaS for the key platforms.
  • Get a deep understanding of the value chain, industry economics and competitive structures to be able to develop strategies to monetize data analytics capabilities.
  • Identifying opportunity spaces and emerging technologies to facilitate the development of new products and platforms. Perform journey mapping, gather marketing intelligence to inform the marketing strategies for platforms.  Generating and formalizing strategy, and demonstrating a deep understanding of the value chain, industry economics and competitive structures.
  • Provide in-depth equipment and automation marketing expertise to help create the right capabilities in partnership with the solution platforms
  • Ensure each solution platform properly embeds equipment to create an integrated value proposition
  • Drive equipment penetration across market segments
  • Identify commercial opportunities for connected systems 
  • Establish equipment pricing models to deliver long term revenue growth
  • Manage external partner relationships
  • In alignment with solution platforms - develop solution specific go-to-market plans / campaigns (incl. where to play, how to win, revenue and GP trajectory)
  • Conduct product level development that drives consistency across regions
  • Convene stakeholders as marketing liaison to drive alignment across, Finance, Supply Chain, I&D

 

Qualifications

 

  • Education, Experience and Certifications:
  • Bachelors’ degree in Business Admin, Marketing or related field of study.
  • Advanced degree is a plus preferred. 
  • 5+ years’ of directly related work experience in marketing of automation equipment or software as a service. 
  • Previous experience with B2C and B2B marketing, including value chain analysis, buyer journey mapping and integrated campaign strategy.
  • Experience in SaaS, IOT or monetizing service for the industrial markets.

 

Competencies:

 

  • You are well-versed in driving new business models, financial analysis and can bring a unique perspective to the team. 
  • You have experience driving innovation and strategic market development in both mature and emerging economies—executing your vision and ultimately exceeding revenue goals. 
  • You are self-motivated. 
  • You embrace the idea of diving headfirst into projects and are comfortable with finding the solution as you go along. You have bias for action and results. 
  • You are not afraid to speak your mind – you continually suggest new ideas or ways to improve on old ideas or processes. 
  • You are wildly curious about what’s next in our world-changing-business and game to help us get there. You take a creative approach to understanding the market, recognizing opportunities and envisioning strategies for growth. 
  • You take ownership and initiative in everything you do with limited supervision and thrive working as part of cross-functional teams. 
  • You are highly entrepreneurial, comfortable working in fast-paced environments and don’t mind a constantly evolving job where you can determine what you do next. 
  • You have strong interpersonal and communication skills, such as consensus building, decision-making and conflict resolution.
  • You thrive presenting your work and delivering insight.


 

Requisition id: 32268 

Relocation: Yes  

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability or protected veteran status.

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WHY WORK AT SEALED AIR?

It is our responsibility to leverage what we have to affect positive and meaningful change for our communities and planet using Sealed Air’s global resources and expertise.

  • Corporate sustainability. It’s about improving the lives of people around the world by addressing pressing needs in the communities where we and our customers operate.
  • Customer Success. Meeting our customers' needs. At Sealed Air it’s more than a goal, it’s an integral part of our business practices, our innovative solutions, and our values.
  • Leaving our communities better than we found them through dedication of time, talent and resources.


Nearest Major Market: Charlotte

Job Segment: Supply Chain Manager, Manager, Marketing Manager, Supply, Marketing, Operations, Management

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